TweetLast night I got a particularly hamfisted pitch on Twitter for an automated sentiment tracking service. Apparently, they picked up [...]
Buffer{ 10 comments }
Posts tagged as:
social media
The Confounding Variable Of The Retweet
by Tom Webster on May 4, 2010
The Hidden Bias Of Social Media Sentiment Analysis
by Tom Webster on March 11, 2010
TweetMany of the leading social media monitoring suites come with some form of sentiment analysis technology, and this technology is [...]
Buffer{ 38 comments }
Six Degrees Of Social Media Monitoring
by Tom Webster on March 5, 2010
TweetA few days ago I posted my thoughts on social media monitoring for market research.One thing that has become apparent [...]
Buffer{ 17 comments }
Social Media Monitoring 201: The Market Research Perspective
by Tom Webster on February 25, 2010
TweetSo, you’ve taken the big first step in social media for your business: listening. You’ve set up Google Alerts for [...]
Buffer{ 15 comments }
The First Step In A Social Media Campaign
by Tom Webster on February 22, 2010
TweetThere are lots of ways to measure the effectiveness of social media campaign, but only one right way to start. [...]
Buffer{ 0 comments }
