BrandSavant

Gaining Insight From Social Media Data

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Marketing

Six Degrees Of Social Media Monitoring

by Tom Webster on March 5, 2010

TweetA few days ago I posted my thoughts on social media monitoring for market research.One thing that has become apparent [...]

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Foursquare, Loyalty Cards And Market Baskets

by Tom Webster on March 1, 2010

TweetThere’s a fantastic interview on O’Reilly Radar today with Dennis Crowley, co-founder of Foursquare. Of course, the topic of revenue [...]

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Social Media Monitoring 201: The Market Research Perspective

by Tom Webster on February 25, 2010

TweetSo, you’ve taken the big first step in social media for your business: listening. You’ve set up Google Alerts for [...]

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