BrandSavant

Gaining Insight From Social Media Data

Why A Closed Location-Based System Has Value

August 19, 2010

TweetI suspect this post may be a little controversial, but here goes. Now that Facebook has implemented Places – and [...]

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Information Vs. Evidence

August 17, 2010

TweetAt this year’s Social Fresh conference in Charlotte, I had an intriguing conversation with Amber Naslund about the tonnage of [...]

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The Current State Of Podcasting: Dead, Alive, Or Different?

August 13, 2010

TweetA short post today – I’m super pumped to be presenting a significant session at this year’s Blogworld Expo entitled [...]

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You’re Doing It Right: A Great Methodology Statement

August 12, 2010

TweetI’ve written plenty on proper methods and practices for vetting survey data (especially in the social media space, where there [...]

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Extending The Organizational Life Of Market Research

August 11, 2010

TweetBit of a research wonk’s post here, but something I’ve been working to improve upon these days is extending the [...]

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How Teens And Young Adults Feel About Music And Media

August 9, 2010

TweetMost of my work with Edison is private client work, which means I can’t share 95% of the cool data [...]

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Ever Wish There Were More Marketers On Twitter?

August 6, 2010

TweetI’m sure the number of marketing-related messages on Twitter hasn’t escaped you. As I’ve noted before, Twitter is like a [...]

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95% Of You Should Retweet This Post

July 30, 2010

TweetI’m really happy with this guest post I wrote for Social Fresh, “The Due Diligence Of Sharing Social Media Facts.” [...]

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Is Twitter Irrelevant For Brands?

July 28, 2010

TweetA recent study posted in AdAge would have you think so. The study, conducted by an agency called 360i (direct [...]

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The Blind Retweet

July 26, 2010

TweetHere’s a stat I’d love to know – what percentage of retweeted links on Twitter are never actually read by [...]

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