Gaining Insight From Social Media Data
From a CBC news report on the drinking age in Saskatchewan remaining 19:
Ahem:
“The legal drinking age is 19 across Canada, except in Alberta, Manitoba and Quebec (where the drinking age is 18.)”
THERE I FIXED IT.
(I feel bad for those who are 17.6, or 18.8. SO CLOSE!)
BrandSavant is a blog about making sense of the social web from the perspective of a professional researcher. Tom Webster is a 20-year veteran of opinion, media and marketing research, and the principal author of Twitter Users In America, The Social Habit, The Podcast Consumer Revealed and other widely-cited studies of consumer technology usage. He is currently Vice President, Strategy, for Edison Research, most widely-known as the sole providers of U.S. Election exit polling data to all major media outlets. For more about Tom, click here.
