BrandSavant

Gaining Insight From Social Media Data

From the category archives:

Social Media

TweetIf you’ve downloaded the latest Twitter app for the iPhone, you can’t help but notice the new overlay at the [...]

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TweetOn Friday, I instigated a call to help a friend of mine in New Zealand. What I asked for was [...]

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Twitter Users and Receptivity

by Tom Webster on February 25, 2011

TweetI spotted an interesting data point in the recent report from the Pew Internet and American Life Project, entitled “The [...]

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How Real People Use Twitter

by Tom Webster on February 19, 2011

TweetI am not a typical Twitter user. I follow over 3,000 people, and I have over 4,500 followers. I say [...]

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TweetYes, it’s too early in my career for a greatest hits package, but given how many new readers have joined [...]

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TweetYou got this one wrong, I’m afraid. You tried to predict the winners of last night’s Grammy Awards, but you [...]

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TweetLast week, I attended the Marketing Profs Digital Marketing Forum in Austin, Texas. Besides putting an unholy hurtin’ on my [...]

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TweetRegular readers of my posts here know that I have, on occasion, raised questions about various measures of online influence. [...]

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People Just Don’t Get It

by Tom Webster on January 27, 2011

Tweet My friend Jason Falls tweeted this today: At a gun retailer show in Ft. Worth. Learning the gap between [...]

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An Unexpected Honor

by Tom Webster on January 26, 2011

TweetLast week, Social Media Examiner announced its Top 10 Social Media Blogs for 2011. Over 300 blogs were nominated, and [...]

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