The short answer is: a lot. If your social media efforts are strictly tied to tweeting out coupon codes, then [...]
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From the category archives:
Quantitative Research
Yesterday I read a critique of a new study that represented itself as empirical research on an aspect of social [...]
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If you are thinking about introducing a new product, or making some tweaks to an existing product, there are a [...]
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Maybe that’s a little strong. Here’s what I do take issue with, however – misrepresenting an impressive-sounding sample size as [...]
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Sometimes, what is blandly presented as “fact” can also prove to be a sophist trick, or at the very least [...]
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