We are still, I would argue, in the infancy stage for social media monitoring, particularly as a research or strategic [...]
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Gaining Insight From Social Media Data
From the category archives:
I wrote a while back that I often use a piece of software for the Mac called Tinderbox to churn [...]
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It’s no secret that traditional media is in an existential crisis right now, and budgets in print, radio and TV [...]
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Last year I sat in a large ballroom at the Advertising Research Foundation conference in New York, listening to the [...]
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