Comments on: An Observation About Sales and Social Media http://brandsavant.com/an-observation-about-sales-and-social-media/ Gaining Insight From Social Media Data Thu, 09 Feb 2012 17:40:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Thomas Moewe http://brandsavant.com/an-observation-about-sales-and-social-media/comment-page-1/#comment-931 Thomas Moewe Tue, 07 Sep 2010 18:47:02 +0000 http://brandsavant.com/?p=451#comment-931 Tom- I would like to bring Social Sales Enablement to your attention at socialsalesenablement.com and invite you to keep watch on the conversation as it develops and contribute to the thinking about the intersection of social media and sales. Thomas Moewe Tom-

I would like to bring Social Sales Enablement to your attention at socialsalesenablement.com and invite you to keep watch on the conversation as it develops and contribute to the thinking about the intersection of social media and sales.

Thomas Moewe

]]> By: Tom Webster http://brandsavant.com/an-observation-about-sales-and-social-media/comment-page-1/#comment-282 Tom Webster Mon, 08 Mar 2010 14:46:55 +0000 http://brandsavant.com/?p=451#comment-282 That's exactly what I was getting at, Erroin. This past week I've had pitches from a few social media agencies and solution providers. A couple of them were from the folks I had been engaging with already, and those met my expectations. But the rest were handoffs, and they ranged from oblivious to hamfisted. I don't have the energy to restart all of those conversations from scratch--and I put very, very little of the onus here on the individual salespeople. As Jeffrey correctly says, it's a culture issue. Thanks! That’s exactly what I was getting at, Erroin. This past week I’ve had pitches from a few social media agencies and solution providers. A couple of them were from the folks I had been engaging with already, and those met my expectations. But the rest were handoffs, and they ranged from oblivious to hamfisted. I don’t have the energy to restart all of those conversations from scratch–and I put very, very little of the onus here on the individual salespeople. As Jeffrey correctly says, it’s a culture issue.

Thanks!

]]> By: Erroin Martin http://brandsavant.com/an-observation-about-sales-and-social-media/comment-page-1/#comment-281 Erroin Martin Mon, 08 Mar 2010 14:43:36 +0000 http://brandsavant.com/?p=451#comment-281 Social media is challenging the conventional relationship between the company and the customers. It is not a single department issue nor is it s leadership issue, it is a community issue. The company needs to recognize that it is an actor engaging in a communal discussion, therefore the traditional business roles are removed and all members of the company are part of the engagement. This means that everyone should be on the same page of the discussions so that when business is transacted the buyer does not feel like they are being "handed-off". Social media is challenging the conventional relationship between the company and the customers. It is not a single department issue nor is it s leadership issue, it is a community issue. The company needs to recognize that it is an actor engaging in a communal discussion, therefore the traditional business roles are removed and all members of the company are part of the engagement. This means that everyone should be on the same page of the discussions so that when business is transacted the buyer does not feel like they are being “handed-off”.

]]> By: Jeffrey Summers http://brandsavant.com/an-observation-about-sales-and-social-media/comment-page-1/#comment-278 Jeffrey Summers Sun, 07 Mar 2010 20:20:08 +0000 http://brandsavant.com/?p=451#comment-278 It's a culture issue. It’s a culture issue.

]]> By: Bret Simmons http://brandsavant.com/an-observation-about-sales-and-social-media/comment-page-1/#comment-277 Bret Simmons Sun, 07 Mar 2010 18:57:55 +0000 http://brandsavant.com/?p=451#comment-277 concur 100%. Social media engagement is a strategic issue, which makes it a leadership issue. Unless leaders engage, they won't even know what to tell their sales and marketing folks about what it means to engage. The will have to settle for letting their sales and marketing folks tell them what it means to engage, and that is a bad strategy. concur 100%. Social media engagement is a strategic issue, which makes it a leadership issue. Unless leaders engage, they won’t even know what to tell their sales and marketing folks about what it means to engage. The will have to settle for letting their sales and marketing folks tell them what it means to engage, and that is a bad strategy.

]]>