Confusing Activity With Influence
TweetEvery time I see research like this, which claims that the number of Twitter followers does NOT correspond to influence, [...]
BrandSavant
Gaining Insight From Social Media Data
October 19, 2011
October 18, 2011
Drowning In Numbers
TweetI am super excited to be featured as a track keynote speaker at Blogworld Los Angeles in a few weeks. [...]
October 3, 2011
A True Measure Of Influence
TweetInfluence scores, as we know them today, are all based upon algorithms. Algorithms are commonly confused with formulae, but they [...]